feat(brand): rebrand to Hedena Gold and bring main user-app chrome

Rename the brand, ship Hedena logos, persist login OTP text in the SMS list, and port home/nav/auth/theme polish from main while keeping expert customers intact.

Co-authored-by: Cursor <cursoragent@cursor.com>

apps/user-app/src/api/cachedReads.ts

@@ -7,10 +7,7 @@ export function useCachedReads() {
   const cache = useQueryCache()
   return {
     me: (o?: FetchOptions) => cache.fetch(KEYS.profile, api.getMe, o),
-    // Orders are paged (infinite scroll). The list screen calls api.getMyOrders
-    // directly; this helper only covers a rare full-first-page peek/invalidate.
-    myOrders: (o?: FetchOptions) =>
-      cache.fetch(KEYS.orders, () => api.getMyOrders({ page: 1 }).then((p) => p.result), o),
+    myOrders: (o?: FetchOptions) => cache.fetch(KEYS.orders, api.getMyOrders, o),
     accountingBalance: (o?: FetchOptions) => cache.fetch(KEYS.balance, api.getAccountingBalance, o),
     myLedgerEntries: (o?: FetchOptions) => cache.fetch(KEYS.ledger, api.getMyLedgerEntries, o),
     goldPrice: (o?: FetchOptions) => cache.fetch(KEYS.goldPrice, () => api.getLatestGoldPrice(), o),