diff --git a/src/model/product.ts b/src/model/product.ts
index 8859b69..e8636c5 100644
--- a/src/model/product.ts
+++ b/src/model/product.ts
@@ -27,6 +27,7 @@ export interface Product{
   show: boolean
   show_in_assets?: boolean
   show_on_tv?: boolean
+  show_in_list?: boolean
   trade_by_quantity?: boolean
   override_trading_hours?: boolean
   use_last_price_if_zero?: boolean
@@ -40,6 +41,8 @@ export interface Product{
   app_price?: boolean
   price_formula_enabled?: boolean
   price_formula?: string | null
+  tv_price_formula_enabled?: boolean
+  tv_price_formula?: string | null
   price: number
   price_profit?: number
   price_offset_percent?: number
diff --git a/src/pages/menuPages/products/base/components/ProductEditorFormBody.vue b/src/pages/menuPages/products/base/components/ProductEditorFormBody.vue
index 4999804..1be6a6f 100644
--- a/src/pages/menuPages/products/base/components/ProductEditorFormBody.vue
+++ b/src/pages/menuPages/products/base/components/ProductEditorFormBody.vue
@@ -411,6 +411,21 @@
               <a-switch v-model:checked="form.show_on_tv" />
             </a-form-item>
           </div>
+          <TvFormulaPriceSection
+            v-if="form.show_on_tv"
+            :model-value="form"
+            :reference-middle-price="formulaReferenceMiddlePrice"
+            :product-amount="Number(form.amount) || 0"
+            @update:model-value="onTvFormulaFormPatch"
+          />
+          <div class="product-editor-panel product-spec-switch-row">
+            <div class="product-spec-label">
+              <DashboardLabelWithHelp label="نمایش در لیست محصولات" :help="showInListHelp" size="sm" />
+            </div>
+            <a-form-item name="show_in_list" class="!mb-0">
+              <a-switch v-model:checked="form.show_in_list" />
+            </a-form-item>
+          </div>
         </div>
       </a-tab-pane>
 
@@ -590,6 +605,7 @@ import { resolveTradeWeightUnit, weightFieldLabelForUnit } from '@/utils/weightU
 import type { DashboardHelp } from '@/pages/dashboard/dashboardSectionCopy'
 import DashboardLabelWithHelp from '@/pages/dashboard/components/DashboardLabelWithHelp.vue'
 import FormulaPriceSection from './FormulaPriceSection.vue'
+import TvFormulaPriceSection from './TvFormulaPriceSection.vue'
 import dayjs from 'dayjs'
 import { computed, onMounted, ref, watch } from 'vue'
 
@@ -669,6 +685,10 @@ const showOnTvHelp: DashboardHelp = {
   description: 'روشن: این محصول در صفحه تابلو قیمت مشتری (/tv) نمایش داده می‌شود.',
 }
 
+const showInListHelp: DashboardHelp = {
+  description: 'روشن: این محصول در صفحه لیست محصولات اپ مشتری نمایش داده می‌شود.',
+}
+
 const autoOpenHelp: DashboardHelp = {
   description: 'ساعت شروع معامله این محصول — فقط وقتی ساعت اختصاصی روشن باشد.',
 }
@@ -820,6 +840,11 @@ function onFormulaEnabledChange(enabled: boolean) {
   }
 }
 
+function onTvFormulaFormPatch(next: Record<string, unknown>) {
+  props.form.tv_price_formula_enabled = !!next.tv_price_formula_enabled
+  props.form.tv_price_formula = next.tv_price_formula ?? props.form.tv_price_formula
+}
+
 watch(
   () => props.methodOption,
   (option) => {
diff --git a/src/pages/menuPages/products/base/components/TvFormulaPriceSection.vue b/src/pages/menuPages/products/base/components/TvFormulaPriceSection.vue
new file mode 100644
index 0000000..a70a921
--- /dev/null
+++ b/src/pages/menuPages/products/base/components/TvFormulaPriceSection.vue
@@ -0,0 +1,183 @@
+<template>
+  <div class="tv-formula-section mb-4 flex flex-col gap-2 rounded-lg border border-solid px-3 py-2">
+    <div class="flex items-center justify-between gap-2">
+      <div class="flex items-center gap-1.5">
+        <DashboardLabelWithHelp
+          label="قیمت فرمولی TV"
+          :help="formulaHelp"
+          size="sm"
+          text-class="tv-formula-section__label"
+        />
+      </div>
+      <a-switch
+        :checked="!!modelValue.tv_price_formula_enabled"
+        checked-children="فعال"
+        un-checked-children="خاموش"
+        @change="onToggle"
+      />
+    </div>
+
+    <template v-if="modelValue.tv_price_formula_enabled">
+      <a-form-item class="!mb-0" name="tv_price_formula">
+        <template #label>
+          <span class="tv-formula-section__label text-sm">فرمول قیمت TV</span>
+        </template>
+        <a-input
+          v-model:value="localFormula"
+          dir="ltr"
+          class="tv-formula-input font-mono text-sm"
+          style="direction: ltr; text-align: left"
+          placeholder="مثال: ROUND(((P)/MG)*W+100000, -3)"
+          @focus="isEditingFormula = true"
+          @blur="onFormulaBlur"
+          @update:value="onFormulaInput"
+        />
+      </a-form-item>
+
+      <div class="tv-formula-section__result flex items-center justify-between gap-2 rounded-md px-2 py-1 text-sm">
+        <span class="tv-formula-section__result-label">قیمت TV (محاسبه‌شده)</span>
+        <span class="tv-formula-section__result-value font-bold">{{ usePrice(computedProductPrice) }}</span>
+      </div>
+    </template>
+  </div>
+</template>
+
+<script setup lang="ts">
+import { computed, ref, watch } from 'vue'
+import {
+  DEFAULT_PRICE_FORMULA,
+  getFormulaVariableHelp,
+  resolveFormulaWeight,
+  computeFormulaProductPrice
+} from '@/utils/formulaPrice'
+import { usePrice } from '@core/utils/usePrice'
+import type { DashboardHelp } from '@/pages/dashboard/dashboardSectionCopy'
+import DashboardLabelWithHelp from '@/pages/dashboard/components/DashboardLabelWithHelp.vue'
+
+export type TvFormulaPriceForm = {
+  tv_price_formula_enabled?: boolean
+  tv_price_formula?: string | null
+}
+
+const props = defineProps<{
+  modelValue: TvFormulaPriceForm
+  referenceMiddlePrice: number
+  productAmount: number
+}>()
+
+const emit = defineEmits<{
+  (e: 'update:modelValue', value: TvFormulaPriceForm): void
+}>()
+
+const isEditingFormula = ref(false)
+const localFormula = ref(props.modelValue.tv_price_formula || DEFAULT_PRICE_FORMULA)
+
+watch(
+  () => props.modelValue.tv_price_formula,
+  (value) => {
+    if (!isEditingFormula.value) {
+      localFormula.value = value || DEFAULT_PRICE_FORMULA
+    }
+  }
+)
+
+const formulaWeight = computed(() => resolveFormulaWeight(props.productAmount))
+
+const formulaHelp = computed((): DashboardHelp => {
+  const lines = getFormulaVariableHelp(formulaWeight.value)
+    .map((item) => `${item.symbol} = ${item.label}`)
+    .join(' | ')
+  return {
+    description:
+      'فرمول جداگانه برای قیمت نمایشی روی تابلو TV. این فرمول فقط روی صفحه TV تأثیر دارد و قیمت عادی محصول را تغییر نمی‌دهد.',
+    formula: `${lines}. مثال: ROUND(((P)/MG)*W+100000, -3)`,
+  }
+})
+
+const computedProductPrice = computed(() =>
+  computeFormulaProductPrice(
+    props.referenceMiddlePrice,
+    localFormula.value,
+    formulaWeight.value
+  )
+)
+
+function patch(partial: Partial<TvFormulaPriceForm>) {
+  emit('update:modelValue', { ...props.modelValue, ...partial })
+}
+
+function onFormulaInput(value: string) {
+  localFormula.value = value
+  patch({ tv_price_formula: value })
+}
+
+function onFormulaBlur() {
+  isEditingFormula.value = false
+  patch({ tv_price_formula: localFormula.value })
+}
+
+function onToggle(checked: boolean) {
+  const nextFormula = checked
+    ? localFormula.value || props.modelValue.tv_price_formula || DEFAULT_PRICE_FORMULA
+    : props.modelValue.tv_price_formula
+  localFormula.value = nextFormula || DEFAULT_PRICE_FORMULA
+  patch({
+    tv_price_formula_enabled: checked,
+    tv_price_formula: nextFormula,
+  })
+}
+</script>
+
+<style scoped>
+.tv-formula-section {
+  border-color: #93c5fd;
+  background: #eff6ff;
+  color: #1e3a5f;
+}
+
+.tv-formula-section__label {
+  color: #1e3a5f;
+}
+
+.tv-formula-section__result {
+  background: #fff;
+}
+
+.tv-formula-section__result-label {
+  color: #4b5563;
+}
+
+.tv-formula-section__result-value {
+  color: #1d4ed8;
+}
+
+.tv-formula-input :deep(input) {
+  direction: ltr !important;
+  text-align: left !important;
+  unicode-bidi: plaintext;
+}
+</style>
+
+<style>
+html.is-dark .tv-formula-section {
+  border-color: rgba(59, 130, 246, 0.55);
+  background: rgba(30, 58, 95, 0.45);
+  color: #93c5fd;
+}
+
+html.is-dark .tv-formula-section__label {
+  color: #93c5fd;
+}
+
+html.is-dark .tv-formula-section__result {
+  background: rgba(0, 0, 0, 0.28);
+}
+
+html.is-dark .tv-formula-section__result-label {
+  color: rgba(147, 197, 253, 0.85);
+}
+
+html.is-dark .tv-formula-section__result-value {
+  color: #60a5fa;
+}
+</style>
diff --git a/src/pages/menuPages/products/base/index.vue b/src/pages/menuPages/products/base/index.vue
index 44a01fe..97dd592 100644
--- a/src/pages/menuPages/products/base/index.vue
+++ b/src/pages/menuPages/products/base/index.vue
@@ -367,10 +367,13 @@ async function edit(record: Product) {
       ...productData,
       show_in_assets: productData.show_in_assets ?? false,
       show_on_tv: productData.show_on_tv ?? false,
+      show_in_list: productData.show_in_list ?? true,
       trade_by_quantity: productData.trade_by_quantity ?? false,
       app_price: Boolean(productData.app_price),
       price_formula_enabled: Boolean(productData.price_formula_enabled),
       price_formula: productData.price_formula ?? '',
+      tv_price_formula_enabled: Boolean(productData.tv_price_formula_enabled),
+      tv_price_formula: productData.tv_price_formula ?? '',
       override_trading_hours: productData.override_trading_hours ?? false,
       has_physical_delivery: productData.has_physical_delivery ?? false,
       min_physical_delivery_quantity:
@@ -439,11 +442,14 @@ function resetData() {
     app_price: false,
     price_formula_enabled: false,
     price_formula: '',
+    tv_price_formula_enabled: false,
+    tv_price_formula: '',
     file_id: undefined,
     file: undefined,
     order_limit_enabled: false,
     show_in_assets: false,
     show_on_tv: false,
+    show_in_list: true,
     trade_by_quantity: false,
     override_trading_hours: false,
     use_last_price_if_zero: false,
@@ -470,6 +476,8 @@ const PRICING_FIELDS = new Set([
   'use_last_price_if_zero',
   'price_formula',
   'price_formula_enabled',
+  'tv_price_formula',
+  'tv_price_formula_enabled',
 ])
 const DETAILS_FIELDS = new Set([
   'title',
@@ -483,6 +491,7 @@ const DETAILS_FIELDS = new Set([
   'trade_by_quantity',
   'show_in_assets',
   'show_on_tv',
+  'show_in_list',
 ])
 const FEES_FIELDS = new Set(['cash_fee_buy', 'cash_fee_sell'])
 const HOURS_FIELDS = new Set(['override_trading_hours', 'auto_open_at', 'auto_close_at'])
@@ -609,6 +618,10 @@ async function saveProduct() {
       payload.app_price = false
       payload.price_formula_enabled = false
     }
+    if (!payload.show_on_tv) {
+      payload.tv_price_formula_enabled = false
+    }
+
     if (weightOption.value === '2') {
       payload.amount = 0
       if (!isMeltedTradeGroup(payload.group_type)) {